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"That
Guy Joe Robson - |
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"Confessions of a As well as being a Professional Copywriter Joe is the author and co-author of over 20 ebooks, which he publishes through his own Websites. Before discovering the Internet in 1998 he published several of his own business manuals through his Direct Marketing company. So his Copywriting clients benefit from his extensive hands-on experience of business, direct marketing, and Internet marketing, which shows through in all his work. He is also a Marketing Consultant to a niche market - advising on the most profitable methods of setting up, promoting, and marketing, an Internet business on a limited budget. He is also well known as the author, with Ken Evoy, of the universally acclaimed Web Copywriting book "Make Your Words Sell" - MYWS! considered by many to be the bible of Copywriting for the Web. It took Joe 8 months of blood, sweat, and lost income to write it. After more than 30 self-employed years in One-to-One Sales, Sales Training, Retailing, Direct Marketing, Copywriting, and Internet Marketing, he passionately believes that advertising which doesn't SELL should carry a government health warning. A qualified mechanical engineer, Joe became a company sales director at the age of 30, but threw it all away to go into business for himself. His mother was devastated. His business career has also seen him actively involved in Engineering, Textiles, Insurance, Auto Sales, Import/Export, Personal Development, Wedding Services, Cosmetics, Leisure industry, and the rest. He spent some years overseas Copywriting for the Tourist Industry. He will sweat gallons over any Copywriting brief, but his particular strength lies in the creation of Soft sell, persuasive, Website copy and email Sales letters. Many people regard him as the best Web Salescopy Writer on the Internet. But of course he's too modest to say that himself! Joe also offers a telephone consultation service, in which he will analyze, advise, critique, and suggest the most effective and profitable ways to improve your Website and online promotional materials. Or even create and launch your new site from scratch. He also openly states that he is certainly not cheap, but top experts in any field never are. You get what you pay for. Joe is extremely proud to have been appointed as a Founding Member of iCop - The International Council of Online Professionals. One of his best known Websites is the phenomenally successful Newbie Club, the Members Only Website that offers unique tutorials and in-house training products to PC and Internet beginners. He also runs a highly professional Affiliate Program with over 16,000 Affiliates. Some of his other Websites specialize in Copywriting products, Newbie PC products, Internet Marketing solutions, and Autoresponder services. He is fairly computer literate and at the moment his 12 year old granddaughter is teaching him computer programming. They're both losing patience. To answer the headline question - no he doesn't have an ego problem. But he does believe that in business, if you've got it - flaunt it. Because modesty in advertising may get you a pat on the back - but nothing else! So if you need to talk to a Professional Copywriter about ways to dramatically improve your Advertising and Web site response, you can contact him 3 different ways ...
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©1998-2006 Joe Robson. All Rights Reserved
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